Search Specialist, Makati City

Agency Ogilvy
Created 02/21/2021
Reference 2021-8445
Category Strategy
Country Philippines
City Makati City
Overview

The search specialist will be overseeing, implementing, and managing campaigns on both organic and paid search scopes.

  • Knowledge of technical and on-page SEO and paid search management is required.
  • Knowledge of other Google marketing channels like Youtube, Display and Shopping is ideal, but not required.
  • Experience working with third-party suppliers is ideal.


Possible current position of potential fit: SEO analyst, digital marketing analyst, PPC analyst, SEM/SEO officer, Paid analyst, digital marketing specialist, paid search specialist, search specialist, seo specialist

Responsibilities

Product

Package our product as a solution, showcasing a combination of both brand understanding and Search landscape expertise. Help grow our menu of services to adapt to industry changes and client needs.

Strategy

  • Position our product offerings (primarily, but not limited to, SEO and Paid Search) as part of an overall agency solution to client needs.
  • Able to provide bespoke solutions to client needs, considering budget, priorities, and impact based on timelines and objectives
  • Able to articulate strategies and recommendations in a non-technical tone, depending on who the audience is.
  • Packages previous successes and ongoing testings as a means to showing the value of our solutions.


Execution

Knows the in's and out's of the Search space and can implement both by-the-book and outside of the box tactics.

  • Updated with industry changes and able to think forward in terms of impact to clients.
  • Communicates results based on the KPIs set during planning.
  • Able to project manage to ensure timely delivery of work.

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