Manager, Data Performance and Business Intelligence, New York, New York

Agency GroupM
Created 05/29/2021
Reference oucvffwa
Category Analytics
Job type Full-time
Country United States
State New York
City New York

Position at GroupM Services


At Wavemaker, we believe that work is a part of life, not the other way around. To support that belief, we have recently adopted a "collaboration-led" hybrid approach to work in order to provide employees with the flexibility to do the best work of their lives no matter where they are working. This means that for roles where it makes sense, you'll spend some of your time in our incredible workspaces (when it's safe to do so) and some of your time remote. Check out this updated list of where we can hire:
  • California - LA or SF
  • Colorado - Denver
  • Florida - Miami/Fort Lauderdale
  • Georgia - Atlanta
  • Illinois - Chicago
  • Massachusetts - Boston
  • Michigan - Detroit
  • New York - New York City tri-state area (NY, NJ, CT)
  • North Carolina - Raleigh/Durham
  • Texas - Austin or Dallas/Fort Worth
  • Utah - Salt Lake City


As the Manager, Data Performance and Business Intelligence your role is to support and own operations that are crucial to the Wavemaker promise of making smarter, faster decisions for its clients. In this role, you will leverage Wavemaker ' s proprietary data solutions to meet our clients ' and Planning teams ' needs for data management and visualization. This position requires both a strategic and tactical viewpoint, aided by intellectual curiosity, strong problem -solving skills, along with an understanding of digital and traditional media. The ideal candidate is expected to demonstrate hands-on skills in data QA, data provisioning, processing, management, and analysis.

  • Assist in the strategy and development of Business Intelligence platforms (Datorama) for data visualization and insight generation for use in campaign monitoring and optimization.
  • Perform data QA and help develop automated QA processes to ensure data accuracy and timeliness while working with vendors in troubleshooting.
  • Assist in the development of custom databases on the reporting platform and collect data requirements from teams to assist in database build.
  • Manage the retrieving, compiling, and formatting of large volumes of data.
  • Communicate technical terms to non-technical people and helping them understand why change might be required to achieve a specific goal or to complete a project.

  • Bachelor's degree in a related field with 3+ years ' professional work experience in data management or data analytics preferably in a marketing and/or media agency.
  • Strong experience with Datorama and data visualization as well as tools such as Alteryx.
  • Knowledge of visual techniques for data analysis and presentation is a plus.
  • Experience with database structures; experience working with Microsoft Azure and familiarity with SQL
  • Organized, detail-oriented, QA-focused, and comfortable with numbers.
  • Familiarity with data from web/ad measurement technologies such as: ad serving platforms (e.g. DFA, Sizmek), campaign management (e.g. Prisma), website analytics software (e.g. Adobe Analytics, Google Analytics), paid search engine marketing data sources (e.g. Adwords , Marin, DoubleClick)
  • Ability to communicate and understand business requirements from non-technical stakeholders while simultaneously managing their expectations at the same time


We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content, and technology. The Wavemaker way is globally consistent. Fueled by the world's most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.

Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it's not easy, but if it's in you, we will get it out of you.

Our 7,600 people across 90 markets provoke growth for some of the world's leading brands and businesses. Our attitude of Positive Provocation is enabled by:
  • deep knowledge we have of our clients' business
  • confidence to challenge what's gone before
  • the support to go further than we thought possible

We are a part of GroupM, WPP's global media investment management company.

GroupM and all of its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

GroupM Services

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