Associate Director, Analytics, Seattle, Washington

Agency Wunderman Thompson
Created 06/04/2021
Reference 5307325002
Category Analytics
Country United States
State Washington
City Seattle
Who we are:

At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.

Who we are looking for:

Wunderman Thompson is seeking an Associate Director, Analytics who is intimately familiar with turning data into models for empowering clients and platforms in our Seattle office. The Associate Director, Analytics considers themselves a passionately curious data science professional who thrives in fast-paced matrix environments, and the collaborative energy of the teams you work with. Your strengths lie in challenging organizations to think differently and helping your clients' brands achieve their goals through uncovering trends and insights and finding the most efficient ways to impact their audiences through collaborative strategy development.

As Associate Director, Analytics you will manage a small team, working collaboratively with other technology development teams. You are a strong individual contributor but will also work across the Strategy & Analytics team and executives within the company.

What you'll do:

  • Lead | Guide Measurement strategy with a thorough understanding and experience of client business, attribution / measurement tools, and audience. Lead delivery of digital analytics projects and presents results to clients, delegating out input/output from internal and external teams and extending knowledge through teaching of problem-solving techniques.
  • Workflow | Analyze qualitative and quantitative data to provide consultative insights that drive creativity and effectiveness. Provide on-going analytical support utilizing marketing mix modeling, forecasting and custom analytic approaches to address a wide variety of client issues including media and new products.
  • Codify | Share methods and define new standards in best practices, package case studies while collaborating closely with client and internal teams to develop integrated measurement programs; inclusive of measurement strategy, data strategy, test-and-learn efforts, insight generation, and cross-channel storytelling that help drive business impact and optimize marketing efforts.

Who you are:

  • A builder | You have an entrepreneurial attitude coupled with strong business acumen. You bring people together, with the innate ability to create gravity around ideas.
  • An expert | You have outstanding knowledge of AI and machine learning, statistical modeling, state-of-the-art tools, and engineering best practices with a high attention to detail, data accuracy and quality of output.
  • A thought leader | You are a highly collaborative and courageous thought leader willing to be the objective voice of data to the rest of the company. You love to learn new things, forge new areas of understanding, and enable other teams to manifest them.
  • Open and collaborative | Our team is close-knit and supportive and we're working with a lot of unknowns - you must champion team environments that are comfortable and encouraging.
  • Optimistic and resilient | You dig in and figure out how to work around problems. Exemplify a "Yes and why not?" posture. You take care of self and team, with the balance needed to maintain stamina and positivity.

What you'll need:

  • BA/BS in a quantitative subject required. MA/MS/MBA in a quantitative subject preferred.
  • Minimum 7 years' analytics experience in a business environment.
  • Minimum 6 years' experience in a Data Scientist role.
  • Minimum 5 years' experience in marketing analytics, multivariate modeling, segmentation, quantitative methods, database, and digital data.
  • Expert knowledge of data mining technique and tools with Python, R, etc. is required. Proficiency interrogating relational data bases with SQL and with using, managing workload with distributed computing tools (Map/Reduce, Hadoop, Hive, etc.) is highly preferred.
  • Deep analytical experience across regression analysis, segmentation, predictive modeling, brand measurement, A/B, and multivariate testing.
  • Visualization tools (e.g., Tableau, Power BI).
  • Web Analytics Tools (Google analytics, Omniture etc.).
  • Mar-Tech platforms.
  • Ability to communicate effectively to technical and non-technical audiences in engineering, business, product, and executive areas.
  • Experience working in a fast-paced environment while operating in client-facing or communication-focused roles where relationship-building, presentation, and storytelling are key responsibilities.

Wunderman Thompson is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect. As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.

Wunderman Thompson is a WPP agency. For more information, please visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.

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