Essence, part of GroupM, is a global data and measurement-driven media agency whose mission is to make brands more valuable to the world. Clients include Google, Flipkart, NBCUniversal, L'Oréal and the Financial Times. The agency is more than 2,000 people strong, manages $4.5B in annualized media spend, and deploys campaigns in 121 markets via 22 offices in APAC, EMEA and the Americas. Visit essenceglobal.com for more information and follow us on Twitter at @essenceglobal.
Essence is a global data and measurement-driven media agency whose mission is to make advertising more valuable to the world. Our clients in EMEA include L'Oréal, Google, Nando's, BT, EE, Argos, Universal Pictures and the Financial Times. The agency is more than 1,700 people strong, manages $4B in annualized media spend and deploys campaigns in 106 markets via offices in Chicago, Delhi, Düsseldorf, Jakarta, London, Los Angeles, Melbourne, Mumbai, New York, San Francisco, Seattle, Seoul, Singapore, Sydney, Tokyo and Toronto. Part of GroupM, Essence is owned by WPP, the world's leading creative transformation group.
Visit essenceglobal.com for more information and follow us on Twitter at @essenceglobal
Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimisation & reporting and post-campaign analysis. We are our clients' key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA.
We are looking for a Media Planning Manager to join our L'Oréal account team, officially known as Beauty Tech Labs and informally as The Beauties. We are a high-performing collective of 70+ media and marketing experts working in media planning, strategy, data strategy, analytics and activating all channels from TV to organic search.
Our Media Planning Manager will be responsible for a portfolio of brands from within the L'Oréal stable, which includes Garnier, Maybelline, L'Oreal Paris, NYX, Kérastase, YSL Beauty, Giorgio Armani Fragrances, La Roche Posay and Vichy. This candidate will be our go-to planner for all upper/middle funnel channels and work hand-in-hand with a Performance Planner to ensure the eCommerce and performance elements of the plan are connected to the upper funnel activity.
You will also work closely with your colleagues in activation to ensure budgets are deployed optimally to drive sales, via effective planning, in-flight cross-channel optimisations and insightful post campaign analysis to inform future campaigns. You will own the day-to-day management of your brands' media plans and their proper implementation, working to fulfil agreed media objectives in the context of changing market conditions. You will demonstrate strong working knowledge of the overall media and landscape and keep abreast of new developments, using these to inform planning recommendations.
We are looking for someone with great communication, project management and numerical skills who will thrive working with a fast paced, multi stakeholder client.
Some of the things we'll ask you to do:
Some of the specific knowledge, skills and abilities you'll bring to the role:
Required Education and Experience:
What you can expect from Essence:
Essence's mission is to make advertising more valuable to the world. We do this by employing the world's very best talent to solve some of the toughest challenges of today's digital marketing landscape. It's important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an Essence employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, or marital status.