|Agency||Wunderman Thompson APAC|
At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.
What you'll do
• Independently manage data analytics and predictive modelling project from end to end.
• Conduct analytics and machine learning modelling to generate business insights.
• Use advanced analytics and artificial intelligence to improve modelling accuracy
• Implement enterprise-wide data science and AI strategy, roadmap, process and tools to achieve Data Driven Decision Organization
• Work with stakeholder to execute business insights and generate business impact
What you'll need
• Min 5 years of strong experiences with Customer Analytics, Machine Learning, Data Mining, and Business Intelligence program development and implementation.
• Experienced programming in R or Python for 3+ years
• Knowledge of marketing industry leading data analytics and AI practices.
• Statistics Modelling Skill: linear regression, logistic regression, decision tree, neural network, random forest, k-means, ARMA, association rule
• Experience running projects on AWS or GCP
• Experience in Text mining, Voice Analysis or Vision AI.
• Excellent communication skills and ability to work closely with business leaders to align with strategic goals
• Strong communication skills, be able to explain your results and how to create a plan of action based on your findings.
• Experience working on Marketing data projects strongly preferred. For example, customer segmentation, market basket analysis, media mix modelling.
We are 20,000 strong in 90 markets around the world, where our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities, to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production and technology.
Wunderman Thompson is a WPP agency (NYSE: WPP).
For more information, please visit us at www.wundermanthompson.com and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.