Wavemaker | Client Leader, Mumbai

Agency GroupM
Created 09/15/2021
Reference ogFTgfwO
Category Media
Job type Full-time
Country India
City Mumbai

Position at Wavemaker

Overview of job.
An orchestrator who integrates the different thinking and weaving functions together to offer a holistic business solution.

You should have a strong track record in delivering tangible business results for clients, strong strategic skills, and the ability to manage multiple stakeholders and team members.

The position is to manage client business and will be responsible for leading clients in strategic media planning. This will involve integrated capability in traditional & digital media, search and content marketing, communication with global teams & clients, and building team capability, to support business from strategic and tactics angle.

About Wavemaker

Wavemaker is a billion-dollar revenue agency that sits at the heart of GroupM and WPP. Our ambition is to be the most distinctive and admired media, content and technology agency in the world.

Wavemaker is a global network that operates locally in over 90 countries and 139 offices. We are aligned behind our purchase journey obsession, and we help our clients translate audience behaviours and insights in to smart decisions for today and tomorrow. Our commitment to our clients it to be the one driving Positive Provocation. We demonstrate this in how we think, how we work and our relationship to technology and content to better serve their needs. We are leading the way in re-inventing the role of a media agency in the digital age, embracing media planning and buying, but fit for the modern marketing requirements of seamlessly connecting media, content and technology.

To do this, we attract experts from diverse backgrounds that can share in our vision for the future.

We believe in the essential relationship between the vitality of our 8,500 people and our commercial success. This can best be encapsulated in the values we uphold, and the way in which we demonstrate our commitment to them. We are Passionate, Agile, Collaborative, Entrepreneurial and Diverse (PACED)

With PACED as our backdrop, we require our people to be self-starters, with high standards. We know that 'great teams still have star players', and we expect everyone to bring their own uniqueness to the party and contribute their value with their own flair. We do not tolerate exclusion of team members and their ideas. We are here to make waves with our clients, and we can only do that as a collective.

Reporting of the role

This role reports to the Client Partner, Wavemaker.

3 best things about the job:
  1. A great client/agency that is built around mutual trust and creating solutions right for the business.
  2. A category with great opportunities for quality thinking and opportunities beyond spots and dots.
  3. An opportunity to have a leadership role in a progressive, fast moving business.

Measures of success -
In three months:
  • Build relationships with the key decision makers at client side and within the company
  • Be an expert on the client's business proactively engaging with senior clients and actively shaping the quality of the Wavemaker delivery.
  • Developed a deep understanding and begun to use the Wavemaker planning product and tool

In six months:
  • Proactively delivering additional value to the client, leading the team to successfully implement ideas that will improve the Wavemaker delivery and client's business outcomes.
  • Established as the lead by both clients and the internal team alike; strong client service ways of working established with strong team communication.

In 12 months:
  • Considered a 'business' leader for the client and for Wavemaker, providing solutions that deliver a tangible business benefit for both client and agency.
  • Activating a business plan that delivers success to the client and secures Wavemaker's client relationship; leading client, product, people, commercial and profile initiatives.

Responsibilities of the role:
  • Manages the functioning of the strategic planning team
  • Provide strategy communications and planning leadership on the client's business across categories
  • Partner with the account heads and functional heads, push the needle on Marketing Excellence and Digital Excellence
  • Demonstrates strong understanding of brand, category, and consumer to derive insights
  • Infuse best in class media practices, both from domestic as well as international learnings
  • Communicate embedded learning to increase impact of insights into action
  • Communicate complex ideas/insights in a way that all understand and apply
  • Integrates relevant multimedia opportunities into campaign plans
  • Familiarity with content as a marketing tool is a desirable trait
  • Leverage extended Wavemaker/GroupM ecosystem to build hard-working solutions for the client

What you will need:
  • 12-14 years of experience with at least 8 years in the media industry and 6 years involving FMCG brands
  • Demonstrate exposure and management of senior clients/ stakeholders
  • Integrated media knowledge, including traditional media, and digital media
  • Self-motivated, creative and solutions-focused. Our client is very open to trying new things and you can add real value through creative problem solving
  • Proven experience managing a large team, negotiating different situations, skillsets, and personalities

About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there's never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.


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