Senior Art Director, New York

Agency The&Partnership
Created 08/05/2022
Date expired 10/08/2022
Reference 1954572
Category Creative
Job type Full-time
Country United States
City New York
Zip 10012
Team WPP for Audible

Following the kick-off of an exciting new engagement, Team WPP is thrilled to partner with Audible in their mission of igniting the world's imagination through premium audio storytelling. To make that possible, Team WPP have been appointed to bring the Audible mission to life through the most dynamic channel of all - social. We will be supporting their social media transformation across ten markets (in the Americas, EU, and APAC) and over 30+ channels (incl. Instagram, Facebook, Twitter, YouTube, and TikTok). Through social, Audible aims to create a larger and more inspired community of fans across the globe.

Who is Team WPP?

As modern marketing has accelerated in both its complexity and pace, businesses need partners who they can trust to deliver depth and breadth at speed. This pressing need has driven the development of an industry-leading partnership in the form of Team WPP, a network-wide team built to inspire growth for the most ambitious brands in the world. Using end-to-end solutions at a global scale, our entrepreneurial spirit infuses creativity with emerging technology to deliver revolutionary results.

Working at WPP means being part of a global network of more than 100,000 talented people in 112 countries. Our company creates transformative ideas and outcomes for its clients through an integrated offer of communications, experience, commerce and technology. WPP and our award-winning agencies work with most of the world's biggest companies and organisations - from Ford, Unilever and P&G to Coca-Cola, HSBC and the UN. About the role:

We are Looking for a team. The ones that are obsessed with content. The kinds of stuff people love to like, share, and comment on. Passionate story tellers that want to give brands their voice, their personality. The ones that live, breathe, eat, and sleep culture and entertainment. The ones who want to shake things up.

Sound like you? This is a unique opportunity to work with a newly acquired client to build their brand in social. Looking for a dedicated Copywriter/Art Director Team who want to give voice to a brand. A team who understands how to build a brand's personality and TOV across digital and social. The ones who are super-plugged into what is going on in culture, especially the entertainment world and want to shake it up. A team that loves to get their hands dirty and make stuff with ability to react to the speed of the internet. Not just bouncing off culture but those that want to make it themselves.

Reporting to the creative leads they will help to concept and create content across social platforms. They will work closely with the wider strategy, account, and creative teams to ensure we are delivering best-in-class social media content, helping to create campaigns that standout for our client. While their executional focus should be on social media, they should be integrated and conceptual thinkers.

What You'll Do:
  • Creating impactful, objective driven content for our client that goes beyond brief when appropriate.
  • Developing a unique brand TOV and visual style that will extend across all platforms. From post copy to longer form storytelling.
  • Coming up with insightful and relevant content ideas every day that build the brand's presence and personality across social.
  • Working with a wide range of existing static imagery - from a collection of photography, illustrations, etc - and turning them into content assets built for specific platforms and audiences.
  • Collaborating with creative, account and strategy teams to create and alter video, photography and streaming stories, etc.
  • Working knowledge of standard industry software.
  • A collaborative spirit always open to tackle rapid turnaround times, capture trending moments, and deliver and receive feedback, all while keeping a positive and proactive attitude.

What You Bring:
  • Minimum 2 years of experience in advertising, ideally at a creative/digital agency with a focus on digital, social, content, and video
  • Experience working in branded social/digital with examples of social copywriting and content creation.
  • Proficiency in brand TOV.
  • Someone who can make miracles from existing assets as well as create from scratch.
  • Shows incredible passion and experience in creating content across social media platforms. .
  • Ideally uses and creates on social media in their personal life.

Who You Are:
  • Collaborative team player, open minded, transparent and non-political
  • Relentlessly curious about people, technology, brands, design, and business
  • Self-starting, proactive and prepared to put in the hard yards to deliver excellent creative output
  • Able to balance a strong point of view with an ability to listen, learn and adapt
  • Energized by doing the right thing for our clients; solution and results focused
  • Positive, enthusiastic, unflappable
  • Strong motivation and drive to succeed

Team WPP embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together.

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