GMN Global Hub Team | Sr.Manager - Paid Social, Kolkata

Description

Position at GroupM Nexus Hub India

Reporting of the role

This role reports to the Associate Director -Social

3 best things about the job:

1. You will be the owner of transforming the agency's digital media buying from "manual" insertion order to data and technology-driven buying, generating higher ROI for clients and higher revenue/margin.
2. It's Programmatic. The world is moving in that direction. You will be charged with driving that for the largest media agency in India working across all the publishers, vendors and start-ups creating disruption to "traditional" way of doing business.
3. Working with cross-functional teams to drive efficiency and automation at scale.

Measures of success -

In three months:

• Working with all constituents of paid social eco-system under one single roof
• As a go to person, you will be expected to support the team for client operations in a timely manner and gather and analyze information skillfully.
• Understanding team requirements, creating & executing solutions to achieve goals.

In six months:

• Ability to work with a diverse team. Be a biddable media expert across self-serve paid Social platforms.
• Get proficient with latest trading techniques and deals by managing largest portfolios

In 12 months:

• Emerged as a coveted champion on performance marketing solutions.
• Become proficient is escalation handling and resolve conflicts.
• Maintain regular measurement of the ROI of campaigns

What your day job looks like at Group-Hub:

• Making Strategies and Planning
• Execution and Optimization for Paid campaigns across social media platforms
• Creating Performance reports & review deck for clients
• Understanding the projects and client's requirements & deliver accordingly

What you'll bring:

• Should be able to multitask and handle multiple clients at one time
• Hand on experience in social media advertising and ad creation & optimization
• Active interest in digital, Paid media, planning, strategizing, web analytics and other aspects of performance marketing.
• Team Management

Minimum qualifications:

• 6-8 years of Experience of running paid social campaigns
• In-depth knowledge of social platforms (Facebook, Twitter, LinkedIn, Snapchat etc.)
• Have created Media plans for client briefs
• Excellent communication and interpersonal skills
• Proficiency in MS-Office and Social Media Management Tools like SocialFlow, Sprinklr, etc.

More about GroupM

GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.

Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm

About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there's never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

GroupM Nexus Hub India